My Role & Process
My role for this project was to handle the user research and product design of the NDN Listen Live Media Player. My responsibilities included User Research & Ideation as well as Product Design.
User Research & Ideation
Cumulus had an existing radio broadcast streaming player on their website. I used heuristic evaluation as a method to find any usability problems with this existing player. I also conducted a competitive analysis to identify any additional needs or opportunities.
With this preliminary research in hand, I worked with NDN and Cumulus stakeholders to gather requirements for the new digital media player. I turned the gathered requirements into a feature list.
In order to help prioritize and validate the feature list I surveyed a sampling of Cumulus radio station listeners to get the users’ perspective on the features.
Product Design
I took the results of the survey and created a bubble map to help visually see the features that mattered most to the surveyed users. Doing so helped me to wireframe the player and to logically group the features of the player together.
Cumulus rolled out the NDN Listen Live Media Player to their large radio stations across the United States after numerous iterations of wireframes, designs and beta testing.
UX Deliverables
Final Designs
